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Why WordStorm Stands OutOur team of highly skilled public relations professionals are qualified and have extensive experience in garnering media attention for businesses in order to boost brand awareness, credibility and sales. Creating integrated, creative and relevant PR solutions is what we do. And we do it well. Having worked in the media industry, the WordStorm team is aware of exactly what works and what doesn’t when it comes to pitching an idea to a tired and stressed journalist who only has two minutes to listen to you on the phone. The facts about public relationsEffective public relations involves the cultivation of favourable relations for organisations and their products and services with their target audiences through the use of a variety of communication channels and tools. The role of public relations includes: building awareness and a favourable image for a company, product or service within stories and articles in the media, closely monitoring numerous media channels for public comment about a company and its products, managing issues/crises that threaten company or product image, building goodwill among an organisation's target market through community, philanthropic and special programs and event. Although we have worked with a wide variety of clients over the last ten years, we have noticed that they ask similar questions about what PR is, how it is carried out and how much it costs. We have summarised some of the questions and answers here |
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